You’ve successfully registered a new AUSWEB web hosting account.
Founded in 2002, AUSWEB connects thousands of Australian businesses to the internet, with our services ranging from shared web hosting to virtual private servers, dedicated servers and Enterprise Cloud Solutions.
With all our servers and network based in a Sydney TIER3 Data Center (Equinix/Alexandria), AUSWEB provides a reliable local alternative to your online business needs.
Whether you are just getting started with your first website or are an IT Professional, you’ll appreciate the speed and features we offer with our range of plans with the ability to manage all aspects of your web hosting from the popular and user friendly cPanel Hosting Control Panel.
Our web hosting solutions are targeted to the Australian online market and our Australian servers provide the fastest connection speeds possible, whilst our 99.9% uptime guarantee provides peace of mind.
Why host in Australia?
With an increase of developers and small business looking at offshore alternatives to house their websites, we felt compelled to be frank about the reasons why you should choose an Australian host.
The 4 main pointers are:
What is latency?
As defined by the Freedictionary.com:
latency – the time that elapses between a stimulus and the response to it
The speed of downloading or uploading data is dictated by a sequence of handovers of data between various networks starting at your device.
Your device, via your ISP connects to the server, demands the data from the remote server and receives the data, which is then relayed back to you by a route from the server’s ISP back to you via your ISP in the same manner as the initial connection.
In other words, it is one big daisy chain, which wraps around the Earth. That photo you upload to a social network does trips around the world faster than Superman, before you can ask “What exactly did I do last weekend?”.
Often you may wonder why downloading information from your local ISP is so fast (often reaching the ISP’s advertised speed…it is possible!) whilst downloads of half the size from an overseas FTP site might sluggishly drag along for hours? This is because the physical connection to your local server is shorter – just like the way it is with your phone landline!
If your small and static website is hosted overseas, latency is minimal as the volume of information relayed to and from you and the server is quite small, even though noticeable.
However, imagine hosting a large-scale CRM solution, or perhaps an elaborate Java application, which uses high quantities of bandwidth to run. The amount of data sent to and from the server increases, creating a time lag/delay which may often be problematic enough to cause packet loss or timeouts for users accessing it.
In a mission critical scenario, this is something which no business can afford to experience.
Your address is in Australia, your phone number is in Australia. You advertise in Australia to Australian customers. You’ve launched your shiny new site and put on your cork hat…but wait! Google knows your site is in America and naively assumes that yankees are going to want to purchase your novelty BBQ aprons with the boxing kangaroo.
Having your site hosted either in Australian or overseas is going to be detrimental to your carefully planned and fine-tuned SEO.
We all know that calling technical support is everybody’s least favourite thing to do during the day!
Should anything go wrong, you would want to get help from somebody who does business when you do business and speaks the way in which you do. No more staying up until 4am to get a remote reboot, or password reset. Voila.
Timezones and proximity to the data center are crucial when things go pearshaped and the last thing one needs is extended periods of downtime because the datacenter is remote to the callcenter. Or yet worse, when the datacenter staff are in another timezone and sound asleep as you are ringing tech support to report peak-hour downtime in Australia!
Ausweb offers support with the confidence of a 24/7, 365 days a year monitoring of servers located in a Sydney city Datacenter, managed and supported from a Sydney city office, entirely by Sydney city staff.
Encouragement of healthy competition is crucial in our home soil and for competition to thrive, Australian web hosts must thrive too. We support you as an Australian business – we are one ourselves!
That and we eat our own brand of “dogfood”. The speed at which you have been able to access this very page is a testimony to the speed our clients appreciate daily as after all, this is just another website powered by Ausweb’s server cluster.